![]() ![]() It was the adaptation of the previous Chargers’ logo. The use of the new logo marked the next decade. This key element looked like the image of 1974 when it was on the helmet. The bolt is white with a navy blue and gold outline. The Chargers changed from the helmet logo to the arc-shaped bolt logo. The San Diego Chargers logo was fundamentally changed due to frequent relocations of the team. The lightning rod’s colors and shapes are unaltered – it looks like a zigzag with a two-colored outline. It was made for the elements of the facemask not to obscure the lightning bolt.ģ/4 view of the navy blue helmet looked more realistic due to the small details. The only changes were the color scheme, which darkened, more modern facemask, and the lightning bolt’s location, which was moved closer to the nape. The idea is the same as in the previous emblem. 1988 – 2001Ī new helmet logo was introduced in 1988. The outline of the helmet and metallic rods is black. The team owner decidedly didn’t want to give up on the lightning bolt’s image: he considered it a very important element, motivating the players to win. The helmet features a gold lightning bolt with a white and blue border and a gold facemask. The main element is blue, and its components are yellow. The design is minimalistic without small details. The team’s logo moved away from the previous standard in this period: San Diego Chargers’ logo was comprised of a helmet side view. The color was changed: the navy blue became powder blue. They kept only the shield (it was enlarged), horse head, lightning bolt, and the word “CHARGERS” below it. Designers redesigned the logo and removed the blue circle with a wordmark. In 1961, the franchise moved to San Diego, which automatically required the logo’s change because it mentioned “Los Angeles” twice. A wide blue stripe with the gold nickname of the team encircles the logo. The wordmark “CHARGERS” is white like the lightning bolt. The logo features “LA” in blue and “CHARGERS” in white on either side of the horse head. There is a shield with a dark blue horse head in the center of the logo. Los Angeles Chargers logo is designed as a circle with an element inside. ![]() The original Chargers logo has a reference to heraldry – to so-called roundel. Since 1993, Dean Spanos has handled the daily operations of the franchise. George Pernicano, San Diego restaurateur, owns the other 3%. Over the next ten years, he bought out several small co-owners’ shares, bringing his control of the team to 97%. Alex Spanos purchased a majority interest (60%) of San Diego Chargers from Klein on August 1, 1984. The leading investors were Gene Klein and Sam Schulman. In 1966, the first owner sold the Chargers to a 21-member group for $10 million. Hunt said that he visited Hilton for less than an hour, and Hilton immediately agreed to start a team. Lamar Hunt, who was instrumental in organizing the AFL, said that he had asked Gene Mako to suggest somebody start a team in Los Angeles, and he recommended Hilton. The Chargers’ original owner was hotel heir Barron Hilton, son of Hilton Hotels founder Conrad Hilton. The return of the Chargers to Los Angeles was announced for the 2017 season, and now its home stadium is located in this city. The team was based there for a long time – until 2016. The club spent its first season in Los Angeles before moving to San Diego in 1961, with all the sportsmen and intellectual property becoming San Diego Chargers. On August 14, 1959, the team was founded and began to play on September 10, 1960, as a charter member of the American Football League (AFL). The Chargers compete in the National Football League (NFL) as a member club of the league’s American Football Conference (AFC) West division. Los Angeles Chargers are a professional American football team based in Los Angeles, California. ![]()
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